Listing Products

The listing committee collectively determines which new items should be brought into the county for sale and what code to apply to these items. All new items, excluding beer, will be vetted by the listing committee. Note: Until further notice, new beer items will continue to be handled by the beer listing committee.

​Covid-19 Listing Process for ABS Retail Store Listings

​Due to current circumstances, the in-person listing committee meetings are not currently being held until further notice.

Please submit all new requests, using the standard guidelines below, for ABS Retail Store listing requests directly to;

​Please continue to submit new items as you were for any requests for on-premise and private off-premise listings. These items will not be considered for ABS Retail Store availability.

Submitting Items for Consideration

A completed Product Listing Form is required for any new item you would like the listing committee to consider. Incomplete forms will not be accepted and must be resubmitted for future consideration.

In addition to the Product Listing Form, we encourage you to submit supporting documentation that demonstrates the strength of the product. This could include information, such as:

  • Performance Data: sales history for surrounding markets, overall category performance, etc.
  • Marketing Support: national advertising campaign spend, awards or scores received, local marketing funds available (tastings), etc.
  • Assortment: How does this product fill a gap in our current offerings? How will your new size or package innovation drive incremental sales? etc.  

Item Tags

If the item is approved, the listing committee will assign your item one of the following tags.

ST: Stock (product stocked in the warehouse and can be ordered by ABS retail stores or licensees)

S: Special Order Item (product not stocked in the warehouse but can be ordered by ABS retail stores or licensees)

AL: Allocated

HO: Holiday

Specialty Items

Allocated items which do not currently have a code in our system will need to follow the listing process outlined above. In addition, opportunities for our retail stores such as buy the barrel programs, futures, private labels, etc., must be submitted to the listing committee for evaluation. 

Additional Information

  • If your item is not approved, please be sure to address all concerns raised by the listing committee before attempting to resubmit the item
  • Items that already have a code in our system are not handled by the product listing committee. In addition, items that need ‘administrative changes’ are not seen as new items (name change, pack lot change, vintage change, etc.) since the liquid is the same.
  • If you are seeking a code change on an item, please contact the purchasing department with your request.
  • Please contact with any questions about the listing process or to submit required documents

We appreciate your interest in listing a product with Montgomery County and we look forward to working with you.